Project Overview
The Oscar’s Frozen Custard project in Waukesha, Wisconsin, resulted in a new facility designed to enhance both the customer experience and overall site functionality. The project transformed the site with improvements that support efficient operations, improved circulation, and inviting outdoor amenities.
- Constructed a new facility with a modern aesthetic that supports Oscar’s continued growth.
- Expanded the drive-thru operation with a double drive-thru configuration to improve traffic flow and service efficiency.
- Added an outdoor patio space that creates a welcoming environment for customers.
raSmith provided site design, landscape architecture, and surveying services, supporting the project from early planning through final construction. Through collaboration with the project team, the redevelopment delivered a highly functional and visually appealing destination.
Project Gallery
